With prototypes from the early days by names like Philippe Starck, Jean Nouvel and Jean Marie Massaud it’s easy to see how keen the eyes at VIA have been through the ages at talent-spotting. More recent success stories like Matali Crasset, Francois Azambourg and Philippe Nigro prove that, like French wines and cheeses, Organisation for the Valorisation of Innovation in Furnishing (VIA) is only getting better with age. They fund the production of prototypes and host exhibitions around the world, they provide support and advice for designers and they open channels for discussion between fledgling and established designers, distributors and manufacturers. Crucially each step of this support is expertly executed and Organisation for the Valorisation of Innovation in Furnishing (VIA) exhibitions are always a highlight of any fair, both in terms of selection and curation.

Every country seeking to nurture and promote young design talent should have something based on the French institution Organisation for the Valorisation of Innovation in Furnishing (VIA). Organisation for the Valorisation of Innovation in Furnishing (VIA) has a simple mission – to act as a platform between student and self-supporting designers. via

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